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UID:992324-1792053000-1801735200@www.zentria-hub.de
SUMMARY:Sales & Communications Management
DESCRIPTION:How do companies successfully reach customers\, drive sales and communicate their value? In this module\, you explore how effective sales strategies and targeted communication contribute to business success. You learn how companies design and manage their sales activities\, develop strategic approaches to customer acquisition and coordinate sales teams. The module also introduces key concepts of communication management\, helping you understand how traditional and digital communication tools can be used to reach different target groups and support business objectives. Content Design and organization of sales systems Strategic sales management Sales team management Fundamentals of communication management Planning and management of communication measures Traditional communication tools Digital communication tools Examination Written exam: 60 minutes Schedule & Location Format: Online via ZoomLanguage: English Lecture Dates: Thursdays\, October 15\, 2026 – February 4\, 2027 Time: 8:30–10:00 AM Lecturer: Prof. Dr. Jana-Kristin Prigge No lectures on December 24 and 31\, 2026. Tutorial Start: November 16\, 2026 (to be confirmed) Group 1: Mondays\, 8:30–10:00 AM Group 2: Mondays\, 12:15–1:45 PM Instructor: Alexander Mauer RegistrationRegistratin for JMU Students Students from THWS and THAB: To register\, please send an email to zentria@uni-wuerzburg.de as soon as possible.  
URL:https://www.zentria-hub.de/event/sales-communications-management/
LOCATION:Online via Zoom
CATEGORIES:Knowledge Base,Skills entwickeln
ORGANIZER;CN="Julius-Maximilians-Universit%C3%A4t W%C3%BCrzburg":MAILTO:zentria@uni-wuerzburg.de
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